Charles Cohen

Vice President IGT PlayDigital Sports Betting


Charles Cohen is IGT’s Vice President PlayDigital Sports Betting. He leads He leads IGT PlayDigital strategy for Sports Betting worldwide, with a current focus on the many exciting opportunities presented by the regulation of the U.S. market. Prior to joining IGT in 2014, Charles was the founder and Chief Executive Officer of Probability plc, a U.K.-based mobile gaming company and creator of the first direct-to-mobile casino, LadyLuck’s, in 2004. Probability was listed on the AIM market of the London Stock Exchange in 2006 and was acquired by GTECH in May 2014. GTECH subsequently acquired IGT in 2015. In addition to Probability, Charles has led a number of successful internet-focused ventures. In 1998 he founded beenz.com Inc. to pursue his idea of creating a currency for the web. Over three years’ time, beenz.com raised approx. $98M in venture capital from investors based mainly in the US and Japan, including Apax Patricoff, Larry Ellison and Hikari Tsushin. At its peak, the company had 300 employees in 13 countries and several million beenz accounts were active. Charles held CTO, CEO, and board positions throughout his tenure at the Company. The company was eventually sold to Carlson Inc. (now known as Aimia Inc.) in 2001 for an undisclosed amount. In 2002, Charles published “Corporate Vices” (Capstone Publishing Ltd.), an analysis of corporate culture in the dot-com boom years. Earlier in his career, he was a speechwriter and policy advisor with the Rt. Hon. Robert Maclennan MP in the U.K. Parliament and also worked in public relations in London. Charles graduated with a Bachelor of Arts (Hons) in Philosophy, Politics and Economics from Wadham College, University of Oxford in 1992. He and his family live in San Francisco.
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