Chris Golier is Vice President of Business Development, Technology Partnerships and Sponsorship Sales for the National Hockey League, responsible for driving the growth of the League through revenue generating partnerships and strategic initiatives.
Upon joining the League in 2010, Golier led the strategy and development of a robust mobile product portfolio which included mobile applications, tablet applications, mobile web sites, SMS alerts, Bluetooth beacon deployments, and tools to engage the fans. Under his leadership was the launch of NHL GameCenter™ which offered fans the ability to stream live NHL games on a wide range of smartphones and tablets, gaming consoles, and connected TV’s. This award winning and top grossing OTT app had a global install base of millions of fans and hundreds of thousands of paid subscribers.
More recently, Golier has been developing platforms to drive audience growth and maximize long term profitability. He defined the League’s eSport strategy and leads a cross-functional group, including Clubs and media rightsholders, to produce and market its global tournament and associated events. He has provided strategic direction for the League across a wide range of digital opportunities to help bring the fan closer to the game including enhanced data, gaming, and development of content franchises. He helped to create the initial strategy for publishing and marketing on third party social platforms and led the partnerships and monetization strategy with Facebook, Twitter and YouTube which has led to billions of video views.